Investment entrepreneur Samer Choucair affirmed Saudi industry’s success in securing one of the most prominent 2026 World Cup-linked projects represents clear evidence of the major development the Kingdom achieved in advanced manufacturing, reflecting Vision 2030’s practical results in strengthening economic diversification and raising national products’ global competitiveness.
He said: “Supplying advanced technical fabrics manufactured in the Kingdom to Mexico’s historic Azteca Stadium, which will host the 2026 World Cup’s opening match, represents an important industrial and investment achievement confirming Saudi companies’ capacity to compete in major global infrastructure projects.”
He added: “This success transcends being merely an export deal; it’s a strategic indicator of the Saudi industrial sector’s maturity and capacity to produce advanced solutions meeting the highest international standards, opening wide horizons for investments in high-value-added manufacturing and non-oil exports.”
He noted continued non-oil export growth reflects the economic transformation the Kingdom is witnessing, explaining Saudi Arabia succeeded during recent years in strengthening non-oil sectors’ contribution to the national economy, supported by economic reforms, strategic investments, and government initiatives aimed at developing national industry.
He said: “What we witness today is a genuine translation of Vision 2030’s goals, with the industrial sector becoming one of the primary economic growth drivers. Rising non-oil exports and expanding the industrial base also strengthen the Kingdom’s attractiveness as a long-term investment destination for local and international investors.”
Investment entrepreneur Choucair affirmed the PIF’s role in supporting mega projects, infrastructure, and new economic sectors directly contributed to creating quality opportunities for national industry, strengthening local content reliance, and increasing Saudi products’ competitiveness in global markets.
He added: “Massive investments in new cities, sports and entertainment projects, and infrastructure created growing demand for advanced industrial products, providing major opportunities for national companies and encouraging technology transfer and expanding production capabilities.”
He explained the sports economy represents one of the globally promising sectors, and Saudi products’ participation in 2026 World Cup-linked projects strengthens the Kingdom’s international standing and supports expansion opportunities toward new markets across various continents.
He said: “I see advanced technical materials, sports infrastructure, and export-linked services sectors among the most prominent fields capable of achieving sustainable growth during coming years, particularly given growing global demand for modern industrial solutions and mega event projects.”
Investment entrepreneur Choucair called on investors to study opportunities available in industrial and export companies and advanced manufacturing-linked projects, affirming the Kingdom possesses strong foundations encompassing financial stability, continued economic reforms, and infrastructure development, supporting achieving long-term investment value.
Samer Choucair concluded by saying: “What we witness today of Saudi industry’s presence in a global 2026 World Cup-linked project isn’t merely an isolated success, but the beginning of a new phase of growth and international expansion for national industries, and an important opportunity for investors wishing to benefit from the historic economic transformation the Kingdom is witnessing.